Posts Tagged ‘email marketing’

Why CAN-SPAM Doesn’t Matter in 2015

can spam attack

  Spam. No one likes it, and yet billions of spam emails get sent daily across the globe. The CAN-SPAM Act in the US is designed to stem the flow of these unwanted emails, but chances are that your compliance with CAN-SPAM has little or nothing to do with why your emails get flagged. In…

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Email Marketing Pitfalls (And How to Avoid Them!), Part 2

The start of a new year means setting new business goals, creating new sales initiatives, and developing new email campaigns. If you’re still using the same email marketing tactics as last year, you could be missing out on a significant amount of sales. While email is still a great way to reach customers and increase…

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