Archive for April 2011

Should You Update Your Website LESS Often?

Google’s latest update to its search algorithms left some businesses feeling as though the bottom dropped out of their web traffic. That last update, dubbed ‘Panda’ has only recently gone global, but the effects are noticeable on many fronts. Content farms such as eHow, EzineArticles, and others have seen dramatic drops in their search engine…

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Is “Do Not Track” the Beginning of the End for Marketing?

The use of tracking for internet advertisements has been a longstanding practice, and it’s one that many consumers may not have been aware of until now. With the news about “Do Not Track” legislation making its way into the media, many advertisers and marketers fear that if this becomes law, users will universally opt-out of…

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