Online Marketing Glossary

Not sure about the difference between ROI and LTV? Looking for ways to boost your CTR and lower your CPC while maintaining your KPIs? Demystify the jargon & spoon up a bowlful of online marketing alphabet soup with this handy glossary. New terms added regularly.

Online Marketing Terms, Explained

All | # A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
There are 1 names in this directory beginning with the letter G.
Goal
Any desired outcome that you want from your users. It could be engagement-based, such as the time spent on your website. It could be action-based, such as signing up for emails or making a purchase.

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